The Salesforce OpenAI Partnership marks a significant advancement in integrating AI into enterprise workflows. This collaboration enables users to access Salesforce’s Agentforce 360 platform through ChatGPT, allowing natural language queries across sales data, customer interactions, and analytics.
The partnership also introduces a new commerce experience, letting businesses sell directly to hundreds of millions of potential buyers within ChatGPT, while maintaining control over their data and customer relationships.
This unprecedented partnership allows companies to leverage OpenAI’s latest frontier models, including GPT-5, for building AI agents and prompts within the Salesforce ecosystem. One key innovation is a new commerce experience granting businesses the ability to sell directly to hundreds of millions of potential consumers within ChatGPT, while maintaining full control over customer data and processes.
Agentforce 360 apps will be accessible via ChatGPT’s apps program, bringing enterprise intelligence and CRM data closer to users. The integration extends across Slack, where the ChatGPT app strengthens internal communications by summarizing conversations and aiding content creation. Additionally, OpenAI’s Codex is integrated into Slack, allowing programming tasks to be delegated swiftly in collaboration channels.
The partnership introduces Agentforce Commerce, integrated with the Agentic Commerce Protocol and Instant Checkout in ChatGPT, streamlining purchases while safeguarding privacy and customer relationships. This collaboration signals a major shift in SaaS, moving from point applications toward agent-driven conversations across multiple platforms.
Salesforce CEO Marc Benioff highlighted the partnership as a foundation for “Agentic Enterprises,” where AI complements human workers to boost productivity and customer connection. OpenAI CEO Sam Altman emphasized the significance of seamless AI integration in improving daily workflows, making work feel more natural and connected.
Customer data is managed securely, with Anthropic’s Claude AI models available for regulated industries to meet stringent privacy requirements. This ensures access to powerful AI that is both reliable and compliant.
By combining Salesforce’s trusted enterprise workflow with OpenAI’s AI breakthroughs, the partnership empowers companies to innovate faster, deliver smarter service, and unlock new revenue channels seamlessly within tools they use daily.
This groundbreaking collaboration marks a new era for AI-enabled business operations, paving the way for widespread adoption of intelligent agents that enhance both employee experience and customer engagement.
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